The matter was settled in September with Scott admitting error and the items being destroyed. and Jimbo Phillips, and fans of the brand Santa Cruz Skateboards, as well as many in the global skateboard and skate art community that there is clear and obvious infringement by Mr. It's obvious to us, the Phillips family, the fans of Jim Phillips Sr. There was an outcry from Santa Cruz artists, as well as the skateboarding sub-culture, and Denike stated: As of February 2013, Phillips's son Jimbo also designs artwork for the Santa Cruz brand.Ī controversy arose in February 2013, following Jeremy Scott showing clothing and accessories at New York Fashion Week that featured designs very similar to the Phillipses' on clothing designed by Jeremy Scott. The hand image has become a skateboarding icon and is recognized widely throughout the skateboarding community in 2015–16, its 30th anniversary was celebrated with a touring exhibition. in 1985, is the main graphic associated with the Santa Cruz brand. The "Screaming Hand", designed by Jim Phillips Sr. In the original version of the logo the red "dot" was elliptical but this was later changed to a circle. The logo was designed by Jim Phillips in 1978. A distinctive feature of the logo is the use of a triangle to form the letter 'A'. The company's logo is a red dot with the words "Santa Cruz" written in angular capital letters diagonally across it. NHS's main products are skateboard-related, but the company also manufactures snowboarding and surfing equipment. NHS formerly owned shares of Santa Cruz Bicycles, also co-founded by Richard Novak, but sold to Pon Holdings in 2015. The company distributes the following brands: Santa Cruz Skateboards, Santa Cruz Snowboards, Santa Cruz Surfboards, Creature Skateboards, Independent Truck Company, Bronson Speed Co., Krux Trucks, Ricta Wheels, Mob Grip, OJ Wheels, Road Rider, Slimeballs, Bullet and Nor Cal Clothing Co. The acronym NHS comes from their surname initials. It was founded by Richard Novak, Doug Haut, and Jay Shuirman, three surfer friends from Santa Cruz, California, teamed up to start NHS. is a United States sports equipment distribution company based in Santa Cruz, California. JSTOR ( September 2011) ( Learn how and when to remove this template message).Unsourced material may be challenged and removed. Please help improve this article by adding citations to reliable sources. This article needs additional citations for verification.
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